Check out the nice new site and portfolio update from photographer Matt Davis.
Posts by Cookie:
Are you a freelancer in London? Or are you an agency looking for a freelancer in London? If the answer is ‘yes’ to either of these questions then have a look at this.
The Roster is a private network connecting top agencies directly to the best freelancers in London.
Founded by designers, The Roster allows agencies to search and review freelancers based on the type of project they’re working on and contact them directly without paying a commission on bookings. Freelancers have their own profile page and can decide which type of searches they show up in, based on the types of projects they are interested in working on.
The network is primarily based on recommendations and began as a group of freelancers who would often work together and refer one another, but they do also consider direct applicants.
They’re still quite new, but they’ve been getting some good feedback and they already have a nice mix of agencies using the site; from some of the most awarded independent studios to the biggest global branding agencies.
A pretty amazing World Cup is just about to draw to a close, so therefore we are coming to the end of our FFFootball posts.
But before we do, we managed to catch up with photographer Simon Mooney. Simon has shot many different subjects over the years, but football has remained at the centre of his work. He has been behind the scenes with the England squad, shot campaigns and documentary shots for Spurs and Fulham, as well as shooting for the likes of Umbro and The Sun. So we thought he was the ideal photographer to have a football based chat with. So we did, and we found it really interesting.
Hi Simon. As you might be aware, we’ve been featuring a lot of World Cup and football posts on FormFiftyFive recently. Obviously your portfolio of work isn’t just related to football and sports, but it is a subject you’ve shot a lot of. So how did you end up shooting this subject matter?
I’ve always played football and been fascinated by certain aspects of the game. In the early 90s I was an art director in a Leeds advertising agency just starting to take pictures. I love newspapers and particularly admired David Ashdown’s sports pictures in The Independent – they really inspired me but getting a Premier league license is difficult so I learned to shoot sport at my own amateur club – Overthorpe SC in West Yorkshire – on crutches as I recovered from a ruptured cruciate ligament.
“Rio Ferdinand in the hotel massage room on the morning of the quarter-final against Brazil. It was the first game I got pictures from the dressing room.”
As part of FFFootball posts, we recently had a quick chat with James Roper who co-founded the Green Soccer Journal magazine with Adam Towle back in 2009.
The magazine is a great read and definitely puts the ‘beautiful’ into the beautiful game. But we’ll let James tell you more.
Tell us about your design background and what made you want to start the Green Soccer Journal?
Both Adam (GSJ’s co-founder) and I studied fashion at University in London where we first met, before Adam moved on to study graphic design in Leeds. Coincidentally we are both from Derby and kept in touch, meeting up at Christmas and during long mundane summers in between our studies.
When Adam moved back to London to look for work we caught up a lot and it was something he had wanted to work on for a while. We both have a passion for football and worked within creative industries and it seemed like a lightbulb moment; why wasn’t there a ‘good’ football magazine?
I was working at Burberry at the time as one of the art directors and had made a lot of contacts in photography, production and journalism and felt the itch to try something new and independent. Between the two of us we spent our free time putting together a pilot issue and it snowballed from there.
The response was incredible and before we knew it we were renting a studio on Kingsland Road and made the leap into being self-employed, working on the magazine as a full-time project.
What do you make of the relationship between football and design?
There are so many elements within football that incorporate and rely on design – some are very impressive and others extremely generic.
We work closely with brands such as Nike and Adidas, where the development and technology that goes into kit and boot design is really forward-thinking. The time and energy that goes into making their product lighter, faster, or more eco-friendly is something that evolves on a daily basis.
However, when it comes to other areas such as news, magazines, campaigns, this is where we thought there was something missing. The newsstand was full of screaming headlines, gossip and throw away content. The aim of The Green Soccer Journal was to create something timeless. We wanted to document players, stadiums, fans and the culture of football in a way that we would enjoy seeing it. Through strong photography, well-written articles and by taking a step away from the clichés associated with football.
What do you make of the current design and branding you see at football clubs and grounds? (From programmes to interiors etc.)
This is something we would love to work on as a studio project.
The new stadiums are extremely impressive, structurally and architecturally, but when it comes to the finishing touches I feel they are wasted. For example, the Club Wembley experience is overly corporate, which is a real shame as it could be given a few traditional touches and turned into something much more interesting.
It’s difficult to get the best of both worlds, though. One of the most exciting stadiums I visited was Goodison Park – it still has that nostalgic feel and feels like a family club. The commentary box was hanging in the rafters and looked like it could fall down at any moment, but it had a real sense of community. It’s hard to keep that history when you build a new stadium, and some of the modern clubs do put some effort in with their branding.
A case in point is Manchester City, where all of the advertising hoardings around the pitch are sky blue, which keeps everything nice and clean. Arsenal always have a great display of history as you enter the ground, with their various statues and memorials.
As for programmes, they serve a purpose. We know how difficult it is putting a magazine together 4 times a year, so one every fortnight must be tricky. There’s no doubt that the design could be improved, but all the information is in there and I’m not sure how much the fans worry about the aesthetics.
We’ve seen the likes of David James and Dimitar Berbatov showcase their drawing skills, but have you met any footballers that harbour design ambitions?
Would love to say yes. But have yet to meet any. Lukas Podolski was really excited by the magazine, which was great. He’s kept in touch and always mentions us on social media. If more of the players took a similar interest in the project I’m sure our following would be much bigger.
What is your favourite example of design in the world of football?
The World Cup posters from ’70,’74 and ’78 always come to mind, especially the West Germany one. I suppose it’s the same as any tour or film poster from that era. They just looked better than they do now.
Footballers have a certain public perception, how have you found art directing/interviewing them?
It’s pretty straightforward once you have them in front of the camera – it’s getting them there that is the problem. They are extremely protected individuals and arranging appearances is quite a drawn-out process. Their schedule is fairly unpredictable, for example; if they have a bad game the night before, there is a chance they will be called into practice, and a shoot you’ve had arranged for months can be cancelled just like that.
Most other magazines – fashion and music titles, for example – all work with talent that have something to promote, whether it’s an album or a new collection. These guys don’t need any promoting. They do that on the pitch, so it’s hard to get them to give up their time and, when they do, it’s a matter of cramming as much as possible into anything between 30 minutes and 2 hours.
If you could design one teams kit, who would it be?
As a Birmingham fan, I designed hundreds of kits for them as a kid. I’m sure Adam would love to get his hands on the Derby kit. They’ve just signed with Umbro again so it will be interesting to see next season’s offering.
There’s must be some great potential copywriters in football crowds. What’s the best chant you’ve heard (keep it clean!)?
Last year, we hosted an exhibition of football chants from illustrator Mark Long. There are some great ones in there. (See below a few examples. You can see them all here.)
If money was irrelevant would you rather be a designer or a footballer?
At the top level, I would say footballer. We have been privileged enough to attend training grounds around the world and there is no denying that they have a pretty special life. There’s no doubt that the pressure is high, and they might be sheltered from certain aspects of reality, but the pros seem to outweigh the cons.
And finally James, who’s your money on to win the World Cup?
Chile. (I drew them in our office sweepstake, so I’m sticking with them). It’s been a very unpredictable one so far so you can’t rule them out.
A big thanks to James for his time.
Well, now that England are out, why not cheer yourself up by watching this lovely animation from Richard Swarbrick.
And if you couldn’t care less about England, then watch it anyway!
I’ve noticed on Twitter a fair few designers have been collecting World Cup Panini stickers and looking to fill their book up. Well, if you’re one of these people, then this site from Sennep is just the ticket.
After launching initially at Euro 2012, Sticker Swapping is back. You can join a community of collectors, get swapping, and fill up that book.
Well, today is the day and the World Cup is finally upon us.
As well as tonight’s game, today sees the launch of the First Eleven exhibition at KK Outlet.
11 contributors have been gathered to create football shirts that will be exhibited in the gallery. Contributors include HORT, Kessels Kramer and Craig and Karl amongst others.
They’re also screening games, selling prints and all manner of things, so get yourself down there.
You can find some info about each game and also discover some stats on the history of the competition. The site is going to be updated throughout the tournament so keep an eye on it.
In today’s FFFootball we’re showcasing a few nice wallcharts we’ve come across.
First up is Angus MacKenzie’s wallchart with its rather nice hand written type. Grab yourself one on his website.
And finally we have Crispin Finn’s wallchart, which has sadly sold out, but looked very nice nonetheless.
Today’s FFFootball post showcases Splinter’s set of 32 illustrated postcards featuring animals that represent each country competing in the World Cup.
Tip of the cap to Adam Irwin and Clare McCann for their illustration skills.
As you might be aware, the small matter of the World Cup begins in a weeks time. And here at FFF Towers we’re all getting pretty excited by it.
Football and design have enjoyed a healthy relationship over the years, so we thought in the lead up and over the course of the tournament we’d post a few World Cup related bits and pieces that we like.
First up are a lovely set of prints from the Art of Sport which are inspired by each competing team. Lovely.
Liking some of these clever identities from Telling Stories in Manchester.
If you like graphic patterns, you’ll love Patternity. They produce some lovely pieces which are inspired by the patterns that people see everyday. They’ve collaborated with some pretty cool brands too. Check them out.
I’m sure there’s many a design studio that has a ping pong table, so thought this was worth a post.
Fresh from their UEFA film which was posted a week or so ago, FiveFootSix have collaborated with some great illustrators to raise money for BBC Children in Need.
The results can be seen here.
I always like to see some nice football related creative out there. Quite like this film for the UEFA Youth League. It’s a collaboration between FiveFootSix and the Armoury. Simple idea, nicely executed.